Vision, Mission
& Values

To be the leading Seafood Business Group in the Kingdom of Saudi Arabia, seamlessly connecting consumers with the finest seafood experiences, from the national and international seas to the heart of their plates.

Driven by our pursuit of quality, our pioneering spirit in the market, and our eagerness to establish unique relationships and chemistry between fishermen and consumers, we supply a wide range of Seafood combining quality with variety, while expanding our growth in the industry and delivering value-added, responsibly sourced products to customers.